A Trusted Data Ecosystem
Billions of Data Signals
Stop guessing. Start knowing. 
Grandata delivers high-quality intelligence to companies while preserving  privacy.
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Get Inside The Mind of Your Customer

Social Universe is an intelligence platform that integrates and analyze trillions of heterogeneous data signals to reveal market and consumer insights.
 
Understand Your Competitor Landscape
Observe customer browsing and mobility habits outside of your properties. Identify which of your competitors are visited the most by your customers.
 
Predict Customer Behavior
Identify customer purchase and communication patterns. Anticipate product needs before your customers become aware of them.
 
Grow Faster. Grow Smarter.
Define precise customer segments based on their behaviors across digital and physical worlds to help you focus and grow faster.

What makes us different?

A combintion of strategic data partnerships that provide access to unique anonymous data at scale, proprietary AI algorithms, and an intuitive product.
 
Observed Data at Scale
We have developed relationships with the world’s largest telecommunications service providers, granting us unique access to  trillions of observed and anonymous digital and physical signals.
Data Integration
We have developed privacy-preserving ways to integrate complex and heterogeneous data signals from our customers and partners.
 
Proprietary AI
Our proprietary AI algorithms analyze integrated datasets to reveal actionable insights based on the mobility, spend, interest and social activities of consumers.

Our Commitment to Privacy

We keep the privacy and security of our customer’s data core to the design of our platform. We employ technologies and enforce controls to comply with the latest regulations, and to ensure that data remains secure.
 
Privacy Preservation
Individual user identities remain anonymous and hashed at all times to ensure their identities are preserved.
 
Security
We make continuous improvements to our environment to ward against cyber attacks and data breaches.
 
Aggregated Insights
Insights on consumers are delivered to our customers in aggregated formats, protecting the privacy of individuals.
 
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